The One Step Most Entrepreneurs Never Take (And Why It Costs Them Everything)

You’ve probably heard the saying:
👉 “Success is just around the corner.”

But what you don’t hear about is how most people never make it to that corner.
They stop right before it.
One more step… and they would’ve made it.
One more decision… and they’d be on a whole different path.
But they quit.

And that’s what separates the winners from the ones who almost made it.

The Moment When Most People Quit (And Why You Can’t Be One of Them)

Here’s the uncomfortable truth:
The moment you feel like walking away?
That’s the moment when most people do.
But that’s also the moment that separates you from them.

Most people quit:

  • Right before the momentum kicks in.

  • Right before the offer starts converting.

  • Right before the connections start paying off.

Why?
Because the road is longer than they thought.
The work is harder than they expected.
And the timeline isn’t moving as fast as they want.

But success doesn’t happen on your timeline.
It happens when you earn it.

The Hidden Cost of Giving Up Early

Most people think that quitting costs them their business, their side hustle, or that “one idea” they were chasing.

But the real cost?
It’s way higher than that.

👉 It costs them their self-belief.
👉 It costs them the momentum they built.
👉 It costs them the lessons that only show up AFTER you push through.

And worst of all?
They end up starting over later… only to quit again because they trained themselves to give up when it gets hard.

What you tolerate today becomes your habit tomorrow.
If quitting is your habit?
You’re never getting where you want to go.

The Truth About Breakthroughs (And Why Most People Never Get One)

Everyone’s waiting for their “big break.”
The moment when it all clicks.
The moment when you finally go from stuck to scaling.

But the reality?
Breakthroughs aren’t given.
They’re earned.

Here’s how it works:

  1. You show up.

  2. You stay consistent.

  3. You push through the hard stuff.

  4. You keep going when it feels pointless.

And then…
At some point you can’t predict?
The dam breaks.
The results flood in.
And you look back thinking, “Man… I almost quit.”

Every successful entrepreneur you know has a story like this.
👉 Where they almost threw in the towel.
👉 Where they almost gave up.
👉 Where it felt like it wasn’t working.

But they didn’t stop.
They took one more step.
And everything changed.

Why Persistence Beats Talent Every Time

Look, I’m not the smartest guy in the room.
I’m not the most talented.
But I’ll outwork anyone.
And that’s why I win.

Persistence beats talent.
Every time.
Because talent quits when it’s tired.
Persistence pushes through until it’s done.

Think about the people you admire in business:

  • They weren’t overnight successes.

  • They didn’t get lucky.

  • They took consistent action for years… and when they felt like stopping, they didn’t.

How to Keep Going (Even When You Want to Quit)

If you’re feeling stuck right now, here’s how to push through:

1. Reconnect With Why You Started

You didn’t start this to quit halfway.
You started this to change your life.
To create freedom.
To build something no one could take away from you.
Remember that.

2. Focus on the Next Step (Not the Whole Mountain)

Feeling overwhelmed?
That’s because you’re staring at the whole climb instead of the next step.
You don’t need to have it all figured out.
You just need to move forward.

banner

3. Track the Wins (Even the Small Ones)

Momentum builds when you stack wins.
Even tiny ones.
Closed a deal? Celebrate.
Made one more call? Celebrate.
Posted your offer? Celebrate.

4. Get Around People Who Keep You Going

Isolation kills momentum.
Community builds it.
Find the room where people expect you to keep going.
(That’s why the DM Alliance works—but more on that later.)

5. Decide That Quitting Isn’t an Option

You don’t get what you want.
You get what you’re committed to.
Decide that you’re done quitting.
And then follow through.

One More Step Is All It Takes

I’ve built businesses that work without me.
I’ve built teams that I’ve never even met in person.
I’ve made millions and helped others do the same.

But you know where it started?
One more step.
One more phone call.
One more deal.
One more offer.

And now?
I’m telling you:
You’re one more step away from your breakthrough.

Final Thought: Success Isn’t Magic—It’s Math

You show up.
You do the work.
You stay in the game longer than the next guy.

And when everyone else is tapping out?
You’re tapping in.

One more step.
One more decision.
That’s all it takes.

Previous
Previous

Wanna Be a CEO? Try Actually Making Money First.

Next
Next

Why You Should Teach What You Know (And How to Turn It Into Income)